As me and my team have come up with a different but challenging idea for a music video in terms of narrative and genre, I thoroughly believe our music video's potential as a marketing product is very good. The fact that our video is in black and white, makes this inevitably the main unique selling point as it enables us to ease on extensively marketing the video and allow the video to promote it self using the USP. Through cross-media promotion, our product can be advertised from all types of medium especially as advances in technology have become easily accessible, such as the internet. Our product can be promoted though well known/popular social networking sites which receive millions of users such as Twitter, Facebook and MySpace. These particular social network websites have a majority of users that are our target aduience (15-25).
Sites such as YouTube are also another tool which will be used when marketing our music video, it is a very cost effective means of promotion and due to link sharing between users will no doubt help to generate a large amount of viewers to our music video and raise awareness
Free viewing sites such as YouTube is a fantastic tool in terms of markerting our music video.
Sites such as YouTube are also another tool which will be used when marketing our music video, it is a very cost effective means of promotion and due to link sharing between users will no doubt help to generate a large amount of viewers to our music video and raise awareness
No comments:
Post a Comment